Optimize Your Website for the Holidays

The holiday season is in full swing, so now is the perfect time to spread some of that holiday cheer by giving your website some love. Making sure your website is up-to-date with current information and messaging is always important, but the holidays can present a few extra opportunities for updates and content. Here are some things you should be checking to wrap up the year strong.

Whitepaper: Understanding Data Differences Between Universal Google Analytics and GA4

ay. Google Analytics 4 is here and everything we know about data is changing. There is an apparent move away from reporting on page views and a new focus on the reporting of shoppers’ engagement on websites. Before you embrace GA4, spend some time understanding the fundamental differences between how metrics are calculated in the two systems. Download our whitepaper to learn everything you need to know to prepare for the change.

Increase Leads and Improve Engagement with Filter Tags

Consumers have come to expect a simple and intuitive online research and shopping experience, and their expectations of auto dealer sites are no different. Unfortunately, there is still one page on dealer sites that requires multiple steps – filtering the Inventory Search Results. Shouldn’t this process be easier? It can be! Dealers can streamline inventory refinement by adding Sincro’s Filter Tag feature to their Vehicle Search Results (VSR) page.